Director of Sales & Marketing

Director of Sales & Marketing 

We are currently recruiting for DOSM for our client that will manage all sales and marketing activity for the property. We are looking for a driven and sales focused manager that has previous experience within the Irish hotel industry.

Responsibilities:

• Develop the overall sales strategy for the sales team.
• Develop the marketing, brand and sales strategy for the property.
• Develop new markets in line with the overall hotel sales strategy and analyse and report on these activities
• Provide leadership to the sales team on appropriate selling techniques and monitor team results and adjust activities to ensure objectives are being reached
• Work in conjunction with the Senior Management team to manage hotel bookings and availability to ensure maximum revenue opportunities are achievable.
• Provide feedback on local market conditions
• Participate in Revenue meetings where required
• Prepare the budget for department and forecasting.
• Develop and implement goals and strategies for department
• Develop good working relationships with key accounts.
• Sell rooms, conference, food & beverage and other hotel services.
• Monitor account production and implement strategies to ensure achievement of quarterly and annual sales.
• Ensure that all sales reports and data generated from the Sales & Marketing team are recorded on systems.
• Ensure all reports required in relation to the Sales & Marketing.
• Monitor service and teamwork on a regular basis and offer input on enhancing value.
• Develop sales training to all departments in the hotel
• Ensure the correct sales approach is being taken by all employees in line with hotel sales strategy.
• Oversee the public marketing activities of the hotel.
• Develop the advertising strategy for the hotel in line with the budget
• Oversee online marketing of brand website, social channels and brand presence across all online platforms.
• Manage and produce marketing material.
• Develop social media strategy to assist marketing and sales.
• Develop on-site promotional activities.

 BURAMB22